Imitation is a human mechanism. Our unsatisfied desire to improve ourselves leads to the imitation of practices that promise enhancement. But imitation without reflection means voluntary synchronization of the self. The one who copies is easy to manipulate. In order to gain more control about our behavior, we will investigate strategies of communication that lead to the imitation. Why do I copy something? What lies in certain movements that makes us imitate them? ‘Show me how’ is going to deconstruct the human mechanism of imitation and cut up the collected madness of the imitation culture.